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WTF IS ACCRØ

ACCRØ is a movement born from a conversation among friends in 2019 - made public in early 2024. Born in Porvoo, Finland, the brand is now represented worldwide and lives everywhere.

The word ACCRØ means “hooked” a reminder to stay locked in.

how it all started

In 2019, it all started with a casual conversation. We had a name, a concept, and an idea. Back then, we didn’t know much about how or where to start, so we decided to try making our first T-shirt at home. This was our first homemade tee, made in the basement of my parents’ house… yep, horrible, right?

our first step

In 2024, we knew we had to launch this with style. We organized our launch party in Porvoo, bringing together over 600 people with some of the biggest national artists performing.

second drop

In our first year, we only opened the website three times, selling our most popular items — the OG hoodies and tees. With the limited resources we had, we still managed to drop the CAMO collection. Those lucky enough to get their hands on it know that our 100% cotton camo pieces keep you warm through the cold Finnish winter.

WATCH CAMO TEASER

ice hockey event

During the winter of 2025, we organized a successful ice hockey tournament in Porvoo, Finland. Eight teams. Twelve hours of fun. We designed custom ACCRØ hockey jerseys for each team — and even made our own pucks.

ICE HOCKEY TRAILER

ACCRØ x Butchers

During the summer of 2025, we teamed up with the Porvoo Butchers, our local American football club. We designed off-field hoodies and tees to keep the players warm, cool, and comfortable. The Butchers went on to win the Championship again this year.

WATCH TRAILER

where are we now

We recently opened pre-orders for our newest DISKONNEKT collection, featuring four colors. Made mainly from cotton, these sets are cool, comfortable, and elegant.

Many projects, ideas, and exciting things are OTW.

JOIN OUR MOVEMENT NOW

DISKONNEKT